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Marketing 19 Sep 2022

Blogging Mistakes That Everyone Makes

The format is usually discarded in the blog writing process, but this is a common mistake that nearly everyone makes. Time to change this. Make sure to put time and effort into this vital aspect of the blogging journey. The format is just as important as content. Yes, content takes

Marketing 03 Sep 2022

Instagram: Is It Worth My Business’ Time?

There are a variety of social media platforms out there, all having their own niche. These platform specific niches can be used and exploited by businesses to interact with their current customers, reach new customers and build a brand reputation- all very important in the business strategy. (more…)

Development, Marketing 03 Sep 2022

Website Design For Small Businesses: Should I Have

A contact form is a set of questions put forward on your website which are filled out by visitors with their contact details. It allows you to receive visitor information without having to disclose your email address. Website design for small businesses is a crucial element that contributes to the

Marketing 28 Aug 2022

Best Methods That Prevent The Christmas Business Slump

It can be found that a lot of businesses encounter a ‘slump’ during the festive period. Although the business may have been booming throughout the year, the months from November - January can be a struggle for some. You will want to have continuous success rather than relying on peak

Development, Marketing 20 Aug 2022

What are Landing pages and why you should

Converting visitors into leads is the first step in creating a relationship between your company and a potential customer. You can do this by utilising a beautifully designed landing page that convinces your visitor to share their information with your company. You may be asking yourself, what are landing pages?

Marketing 18 Aug 2022

The 4 Ps Of Marketing That Need To

The marketing strategy is made to outline where your business is in the industry, and how you will go about promoting your product/service. The strategy is not the specific details of how you will achieve your goals, but it is there to outline exactly what your goals are whilst remaining

Marketing 17 Aug 2022

According to Gartner, Hubspot is the best CRM

HubSpot is officially the best CRM system, although we thought this anyway! Since 2006, HubSpot has been on the rise, educating and helping implement inbound methods to thousands of businesses. Their software, services, and support allow them to transform the way businesses attract, engage, and delight customers. No wonder they

Marketing 06 Aug 2022

Small Business: Biggest Marketing Challenge + How To

Businesses can face a range of issues that cause reason for concern. However, the most common that we see is the fact that they do not believe in their online presence. It can be hard to focus attention into a method of marketing that has minimal proof of gaining profit

Marketing 29 Jul 2022

What is a QR Code?

QR Codes, or sometimes known as Quick Response Codes, are quickly becoming a popular feature of technology. However, most people do not know what they are. Simply, a QR code is a two-dimensional barcode that can be read using smartphones or other devices which are enabled to read QR. This

Case Study, Marketing, Printing 27 Jul 2022

Footfalls Physiotherapy Services: Shop Signage

Starting a new business can be a very stressful time especially when seeking to gain public awareness of your new business.. A key way to gain public attention is high quality shop signage. (more…)

Marketing, Social Responsibility 22 Jul 2022

Spring Google Algorithm Updates You Need To Know

It’s no secret that Google is constantly improving their search algorithms to ensure the most relevant and reliable are shown for the user. According to Search Engine Land, in 2020, Google ran more than 600,000 experiments throughout the year to try and improve their search engine. 12 times a day.

Marketing 17 Jul 2022

What is a Marketing Qualified Lead (MQL)?

A marketing qualified lead is a marketing technique that can help your sales and lead conversion process. However, lets firstly look at the basics, what is a lead? A lead in marketing, put simply, is a person who shows some form of interest in a company’s services or products. This