With more people accessing the internet on their mobile devices, it’s more important than ever for businesses to have a mobile-optimised website. Mobile optimisation refers to the process of creating a website that’s designed for mobile devices, with a focus on user experience and usability. In this blog post, we’ll take a closer look at the importance of mobile optimisation, with insights from 07 Heaven Marketing.
- Mobile Usage is on the Rise
More people are using their mobile devices to access the internet than ever before. In fact, mobile usage has surpassed desktop usage, with 52.2% of website traffic coming from mobile devices. This means that businesses that don’t have a mobile-optimised website risk losing out on potential customers.
- Better User Experience
A mobile-optimised website provides a better user experience for mobile users. Mobile-optimised sites are designed to load quickly and be easy to navigate on a small screen, with clear calls-to-action that are easy to click. A good user experience can lead to increased engagement, longer visit times, and higher conversion rates.
- Improved SEO
Google and other search engines consider mobile-friendliness as a ranking factor in search results. This means that having a mobile-optimised website can improve your search engine rankings, leading to increased visibility and traffic to your site.
- Stay Ahead of the Competition
With more businesses recognising the importance of mobile optimisation, it’s essential to stay ahead of the competition. A mobile-optimised website can give you an edge over competitors that haven’t yet optimised their site for mobile devices.
At 07 Heaven Marketing, we understand the importance of mobile optimisation in providing a great user experience and driving conversions. Our team of experts can help you optimise your website for mobile devices, ensuring that it’s easy to use, loads quickly, and looks great on any device.
For further insights and guidance, we invite you to explore our blog at 07hm.co.uk/blog. Here, you’ll find a wealth of information tailored to the needs and challenges of SMEs navigating the digital landscape. Additionally, if you have specific questions or need personalised advice, don’t hesitate to reach out to us via email at info@07hm.co.uk or telephone on 01702 410663.
