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Marketing 21 Oct 2024

Creating an SEO Budget for Max ROI Secret

Creating an SEO Budget for Max ROI can significantly shape your business’s online presence and success. This guide will walk you through the steps to ensure your SEO efforts yield the highest possible return on investment. We work in and around SEO on a daily basis. It’s obvious to me

Marketing 15 Oct 2024

Scaling Marketing Growth with AI Personalisation Tactics

AI Personalisation Tactics can revolutionise your marketing strategy, helping you scale growth while maintaining a personal touch. Read on to discover how to integrate these tactics effectively. As businesses expand, marketing teams often grapple with maintaining the personalised touch that initially drove customer engagement. The challenge lies in scaling efforts

Marketing 07 Oct 2024

Top AI Tools for Ecommerce to Boost Your

AI tools for ecommerce can revolutionise your business by saving time, increasing productivity, and boosting ROI. In this article, we'll explore the top AI tools for ecommerce and how they can enhance your operations. As a business owner, you're always on the lookout for ways to streamline processes and improve

Marketing 04 Oct 2024

6 Key Steps To Acing Your Startup’s Content

Acing your startup’s content strategy is essential for generating authentic leads and building a solid brand presence. Here are six steps to help you nail it. Here are our six tips for nailing your content strategy — to generate solid, authentic leads. 1. If You Don’t Tell Your Brand’s Story,

Marketing 02 Oct 2024

Content Consumption Habits by Generation

Content consumption habits by generation can significantly influence your marketing strategy. Understanding these habits can help you tailor your content to ensure it resonates with your target audience. Let’s start with a little game: Tell me how old you are without telling me how old you are. Not sure how

Marketing 01 Oct 2024

15 Growth Marketing Tactics for Startups

Growth marketing tactics can be a game-changer for startups looking to scale rapidly. Read on to discover 15 actionable strategies that can help your business grow faster and more efficiently. Welcome to the world of growth marketing, where every tactic is designed to help your startup soar. Julian Shapiro, the

Marketing 26 Sep 2024

2024 Instagram Marketing Report with Key Insights and

2024 Instagram Marketing Report: Discover how over 600 Instagram marketers are navigating the ever-evolving platform to boost engagement, drive sales, and grow their audiences. Sometimes, it feels like Instagram looks different every time I open the app. IGTV is long gone, and features like Reels and Shopping tools are now

Marketing 24 Sep 2024

Video Marketing Insights 2024: Trends and Statistics

Video Marketing Insights 2024 are crucial for businesses looking to stay ahead in the competitive landscape. Dive into the latest trends and statistics to optimise your video marketing strategy effectively. In late 2023, I had the opportunity to work with an organisation to boost its visibility and increase donations. We

Marketing 23 Sep 2024

New AI Marketing Jobs, Roles and Trends

New AI marketing jobs are transforming the landscape of marketing, offering businesses innovative ways to stay competitive. Discover how these roles can benefit your company and keep you ahead of the curve. Marketing is undergoing significant changes due to the rise of AI. When I last searched for a full-time

Marketing 20 Sep 2024

A Comprehensive Guide on How to Write an

How to write an RFP is a crucial skill for businesses seeking external support for projects. This guide will walk you through the process, making it simpler and more effective. When you're tasked with writing a Request for Proposal (RFP), it can feel like a daunting process. But don't worry,

Marketing 18 Sep 2024

Planning Your Facebook Ads Budget for Maximum Impact

Planning your Facebook Ads budget can feel overwhelming, but it’s a crucial step for any business aiming to maximise their advertising impact. By understanding the key elements that influence your budget, you can ensure your money is well spent and your goals are achieved. Whether it’s a monthly entertainment budget

Marketing 12 Sep 2024

Mastering the Competitive Matrix Guide for Beginners

Competitive Matrix Guide: Understanding your business landscape is crucial to stay ahead of the competition. In this guide, we’ll break down the competitive matrix guide, helping you navigate the market effectively. I remember when I first started my business. I knew the basics of marketing and a little about sales.