How to Improve the Sales Funnel: Embracing the
Introduction: How to Improve the Sales Funnel with the Flywheel Model For decades, the sales funnel has been a staple in marketing strategy. But as we seek ways on how to improve the sales funnel, a new concept, the flywheel model, has emerged, transforming traditional approaches. The Limitations of the
9 Ways of Dealing with difficult customers
Unfortunately, dealing with difficult customers are a part of business. Whatever industry you work in, you will not be able to get away from them. There are ways to deal with a difficult customer to reach a resolution that suits you and them. (more…)
Is Your Company Branding Working?
We aren’t born with a good reputation, it’s something we earn over time. And the same rings true for your business. Getting you company branding working will take hard work at the start, but has great rewards later down the line. Your company branding isn’t necessarily just a logo and
Website Hosting: Well, What is it?
You may have heard the term ‘website hosting’ but might not know what it actually is. Essentially, website hosting is the physical place where your website is located on the internet, basically it's home. It is an online storage system that contains the information about your website such as text,
How To Organically Get Instagram Followers For Business
In 2023, approximately 90% of Instagram's 1 billion active monthly users follow a business account on the platform. With so many people following a business account, can you risk not tapping into this audience for your business? In this blog we explore how to gain Instagram followers organically for your
How To Organically Grow Your LinkedIn Account
LinkedIn is a worldwide business network that can be used to make connections with other professionals, find new job opportunities and develop your knowledge on thousands of different career choices. To Organically grow your LinkedIn account is essential for every business. (more…)
5 Reasons Why Branding Is Important
As a seasoned marketing professional with over 16 years of experience running my own marketing company, I understand the paramount importance of establishing a robust brand identity. But let's delve deeper into what branding entails and explore why it is unequivocally essential for any business. What Is Branding? Branding is
How To Set Up The Perfect Business Instagram
Creating a professional Instagram account can be a difficult task, especially when you're trying to stand out from all the other millions of aesthetically pleasing pages. So what can you do to set up the perfect business Instagram and achieve an Instagram account that will maximise your engagement and improve
Lead Gen Marketing Strategy: Minimum Effort, Maximum Results
In the fast-paced business world, time is incredibly valuable. Employing strategies that yield high results with minimal effort is key, especially in Lead Generation Marketing. This comprehensive guide delves into powerful, efficient tactics for enhancing your Lead Gen Marketing Strategy. Read on to discover methods that bring maximum impact with
What Is Customer Marketing And Why Should You
Do you ever find yourself asking, “What is customer marketing and why the heck should I be using it?” If you are not asking your self that question you may be missing out. Customer marketing is a tailored form of marketing that is brilliant in creating brand evangelists out of
‘Do I Need A Marketing Agency?’ 10 Top
When pondering, "Do I Need A Marketing Agency?" it's crucial to ask the right questions to ensure a perfect fit. With our expertise, we've identified 10 vital questions that will help you assess whether an agency aligns with your needs. 1. Understanding Their Perception of Marketing What does marketing mean
9 Reasons Why Functional Web Design Increases Conversions
As a business owner, transforming your website into a sales-driving asset is paramount. Functional Web Design isn't just about aesthetics; it’s about creating a platform that actively works to convert visitors into customers. Let's explore nine essential ways in which Functional Web Design can significantly boost your sales. 1. Increased
